Step 2. Expectation Setting
To be satisfied, we first need to know what we want.
The closer we are aligned, the more likely we are to be satisfied with the results we achieve. To ensure success and grow your company in the right areas, we created a checklist for the stakeholders in your company to review them before we meet. There are always multiple ways we can grow, by reviewing these main areas, we will be sure to grow in the right direction. Alignment will be the key to our success! PDF Version: Business Development Analysis PDF.
Goals and Internal Resources Evaluation
- Define your short-term (1 year) and long-term (3-5 years) business goals.
- Align these goals with your growth strategy.
Short-Term and Long-Term Goals
Resource Allocation
- Assess your current resources (staff, technology, capital).
- Identify any gaps in resources needed to achieve your goals.
- Evaluate your team's capabilities in sales, marketing, and customer service.
- Determine if additional training or hiring is needed.
Internal Capabilities
Partnership Readiness
- Assess your understanding of the target market for your products/services.
- Identify any need for market research.
Market Understanding
- Analyze your main competitors and their strategies.
- Identify your competitive advantages and areas for improvement.
Competitor Analysis
- Evaluate your business's readiness to handle increased demand.
- Plan for scaling operations if necessary.
Growth Readiness
Support From Lead Prospect
- Identify any gaps in your current strategy and capabilities.
- List areas where you need more support or expertise.
Gap Analysis
- Prepare questions or topics you want to discuss with Lead Prospect.
- Gather relevant business documents for review (e.g., financial statements, business plan).
Consultation Preparation
Partnership Expectations
- Note down your expectations from a partnership with Lead Prospect.
- Consider the type of support that would be most beneficial for your business.